Reporting to the Global Sales Director, you will drive the direction of a region by leading and developing a diverse multi-disciplinary team, building strong partner relationships with key stakeholders, identifying new growth and revenue generation opportunities, setting regional commercial direction, and following through on implementation leading to a positive business growth trajectory.
Key Accountabilities
Joint Business Planning and Negotiation
- Ensure the Company maintains a sustainable and consistent trajectory of sales growth, while mitigating risks arising from constantly changing market conditions.
- Develop and implement sales strategies according to company goals and objectives to accelerate growth.
- Support sales teams in setting direction, reviewing and negotiating annual business plans with customers.
- Continuously improve revenue by maximizing pricing potential and timing, effectively managing advertising and promotion spend and investing strategically in new initiatives for growth.
P&L Management
- Accountable for the management of budgets inclusive of sales revenue, travel and advertising and promotion spend.
- Maximize the right portfolio mix and return on investment by category and channel to drive revenue growth.
- Take the lead where necessary to reduce debtors and ensure a clean bill of health across accounts.
New Market, Trade and Category Development
- Liaise with the marketing team on execution guidelines, regional marketing calendars and new product launches.
- Work closely with sales teams to identify opportunities to improve existing coverage and product distribution.
- Consolidate and interpret regional competitor activity, trade insights and market intelligence to identify innovation and renovation opportunities to drive category growth.
- Set channel, category and regional portfolio direction along with new initiatives for teams to drive revenue growth.
- Identify potential markets within targeted region for expansion and lead in nurturing new market entries.
Customer Relationship Management
- Establish and maintain clear business parameters with new and existing customers across markets.
- Build and maintain key senior relationships with new and existing customers through frequent contact and market visits.
- Keep abreast and highlight the impact of any legal, regulatory or trade barriers.
- Assess customers to identify opportunities for continuous improvement vis-a-vis revenues, margins and growing the overall footprint.
Structure & Team Leadership
- Responsible for the leadership, mentoring, engagement and development of the regional team including the setting and monitoring of individual objectives.
- Maintain work routines and continuously contribute in developing and improving processes and procedures.
- Drive engagement amongst team members and support in leading impact sessions and improvement plans.
Ideal Candidate Profile
Education
- Master’s Degree in sales, marketing, business administration or relevant field.
Experience
- A minimum of 10 years’ experience in the fast-moving consumer goods industry.
- The ideal candidate should have at least 5 years’ proven experience in a leadership role managing teams.
- Proven results in delivering sales targets over a wide territory, developing new customers and building high level relationships with customers.
Technical Skills
- Key Stakeholder Relationship Management
- Export Management
- Distributor Management
- Category and Channel Development
- Key Account Development
- Advertising and Promotion Strategy
- Strategic Revenue Management
- Strategic Business Planning
- Route to Market
- P&L Management
- Negotiation
- Team Leadership and Development
- Advanced computer skills
Key Competencies
- Judgement and Decision Making
- Analytical Thinking and Problem Solving
- Assertiveness
- Building strategic partnerships
- Influence and Impact including conflict management
- Business Acumen
- Modelling (Leading by example)
- Planning and Organizing
Travel
- Able to travel a minimum of 35% of total time or 100 nights in a year.
Location
X Overseas Base